Update re Share Buy-Back Plan


Pursuant to the Company's former update regarding its share buy-back plan, made on July 13, 2008, in recent days, the Company purchsed additional 125,712 of its shares for consideration of NIS 3,685,358. As of today the, as part of its share buy-back plan, the Company purchased, in total, 1,374,689 shares for consideration of NIS 39,524,991.